Atelier Prelude, it’s everyday fashion at reasonable prices and fabrics with incomparable softness … Just like Virginie the owner of the shop and designer of the eponymous brand. 

Created in 2015, the brand is part of the ethical fashion movement by sourcing raw materials that respect the codes of sustainability. Cotton, wool and cashmere are chosen with care, for example their cotton which is certified by the Global Organic Textile Standard It is a real desire for the brand to use pure and natural materials and to create small batch collections.

The flagship collection of the brand is its line of cashmere, timeless because in San Francisco cashmere can be used in all seasons!


Atelier Prelude – 272 Bush Street. -San Francisco

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